About Us


Award-winning writing, editing

Big Bad Words, LLC, was founded by Beth Uznis Johnson, an award-winning writer and editor with over 20 years in the communications industry. She has master's degrees in advertising and creative writing.

As editor and lead writer of Thrive at the University of Michigan Rogel Cancer Center, the magazine has won best publication and best article honors in the Ragan Health Care and PR Daily Nonprofit Awards programs.

On the creative writing front, she has published fiction and nonfiction in Story Quarterly, Southwest Review, Delphi Quarterly, the Rumpus Readers Report and elsewhere. Her essay, "Your Friend/My Friend, Ted," is included in The Best American Essays 2018.

Visit Beth's LinkedIn page

Visit Beth's author site


Wide-ranging industry experience

Beth has an advertising agency background, transitioned to the client side as a marketing manager and eventually shifted into creative (writing) roles that made use of her account management and strategic marketing experience.

She has worked in the automotive, high technology, academic and health care sectors; her work has spanned consumer marketing, business to business marketing and nonprofit communications.  


Content creation expertise

Big Bad Words will help you tell your story. Words are what we do best.